by Matthew Rehrl MD | Digital Platforms
This week I am attending Writing, Publishing, and Social Media for Healthcare Professionals 2018, held in Boston each year. If you are a physician (or work in healthcare in any capacity), and you have a book project in mind, this is an exceptionally good conference....
by Matthew Rehrl MD | Creativity
Today, I am wandering. Don’t get me wrong. Usually I am all about plans. I love SMART goals (Specific, Measurable, Achievable, Relevant , Timely). I use OmniFocus everyday. I do both a weekly and monthly review, when I review my projects list within the context...
by Matthew Rehrl MD | Social Media
Video is engaged with significantly more than both written and photo posts, sometimes by a factor of X10! This goes for tweets, too. Above is my setup for short video tweets and posts. Its certainly not very complicated, but it also does one other thing: it...
by Matthew Rehrl MD | Social Media Ethics
People can smell inauthenticity in social media from a mile away. So: Be honest. Write, tweet, post, and blog simply and directly. Present your own insights. Credit other people. Have fun. Help others. That’s about...
by Matthew Rehrl MD | Digital Platforms
We know that high tech digital companies, such as Amazon and Google, are positioning themselves to enter the healthcare market. Therefore, it is useful to to get a handle on how companies such as these think about their digital platforms. Here’s a good starting...
