by Matthew Rehrl MD | Digital Platforms, Writing
I am beginning to get a handle on what I want to do for a platform change. I am moving towards the idea of changing my daily blog to a weekly blog, going much deeper into tools for physician-writers. This may involve a weekly podcast, concurrent LinkedIn posts, and...
by Matthew Rehrl MD | Blogging, Digital Platforms
Although I’ve blogged daily for nearly two years, I haven’t focused on SEO, I haven’t created an email list, and I haven’t done a newsletter. This has been an intentional choice, since the principle purpose of my blog was to strengthen a daily habit of writing. But as...
by Matthew Rehrl MD | Blogging, Digital Platforms, Writing, Writing Habits
I could blog once a week (focusing on optimizing SEO and website visits) instead of once a day (focusing on volume). I should blog once a week (focusing on optimizing SEO and website visits) instead of once a day (focusing on volume). But I don’t. I don’t because I...
by Matthew Rehrl MD | Digital Platforms, Writing
Over the past year and a half, I’ve blogged every day. It’s been a very good experience and it has been especially valuable in creating a daily writing and creative habit. However, in terms of expanding my digital platform as a writer, the return on investment hasn’t...
by Matthew Rehrl MD | Digital Platforms, Twitter
What’s the benefit of Elon Musk’s purchase of Twitter for writers? It’s that it’s a stark reminder that you do not control the content on Twitter that you create; you never did, and you never will. It’s presentation, it’s distribution, and even...
by Matthew Rehrl MD | Blogging, Digital Platforms
My decision earlier this year to simplify my website has finally paid off! With the recent PHP server-side software upgrade my website speed has dramatically increased. Specifically, page and blog post loading is now nearly instantaneous. I can now carefully add...
