by Matthew Rehrl MD | Digital Platforms
Take a look at the image above, the Center for Disease Control’s homepage (preferably on your smartphone, since that’s the way we should initially assess at most websites today), as it was on 1/27/2020. Note how the information about the Coronavirus is so dominant?...
by Matthew Rehrl MD | Digital Platforms, Healthcare Revenue
I once read Netflix runs 400 A/B tests on their website at any given time. What this suggests is that each day they are evaluating multiple ways to incrementally improve their website. Why? Because they see their website as a core part of their business. It isn’t seen...
by Matthew Rehrl MD | Digital Platforms, Healthcare Revenue
The most important part of every healthcare organization’s digital platform is the website homepage. Hopefully, that should go without saying. But what is the next most valuable piece of digital real estate? Is it your Billing page? Your About page? Your Find a...
by Matthew Rehrl MD | Digital Platforms, Health, Wearables
I’ve just finished reading a book called “The Blue Zones”, by Dan Buettner. It summarizes the similarities and differences between the lifestyles of centenarians who live in communities with a high prevalence of people who not only live much longer...
by Matthew Rehrl MD | Digital Platforms, Social Media
I just finished a great jigsaw puzzle with my wife, Alexa. The specific jigsaw puzzle which we completed is from a company called Wentworth, and it was designed and produced in England with these wonderful wooden pieces. The particular puzzle we completed was 250...
by Matthew Rehrl MD | Digital Platforms
Within the iOS Health app, when clicking on the Medical ID icon, adults are only a fews seconds away from become an organ donor. (see above) There are over 80 million iPhones in the US. Most of these have this capability. (Android phones also have apps for this...
