by Matthew Rehrl MD | Healthcare Revenue
Roy Peter Clark, in the book Writing Tools, has a chapter called “Climb Up and Down the Level of Abstraction”, in which he discusses how powerful concrete words (the bottom of the ladder) and abstract words (the top of the ladder) are versus the bureaucratic,...
by Matthew Rehrl MD | Healthcare Revenue
In thermodynamics, efficiency is the percentage of heat energy that is transformed into work. For physicians, efficiency means achieving maximum patient benefit with minimal time and effort. For healthcare corporations, efficiency is all about how many patients can be...
by Matthew Rehrl MD | Healthcare Revenue, LinkedIn, Social Media
If you want to know if your healthcare organization “gets” how to do physician recruiting online, here’s a way to assess them in less than five minutes. Go to your organization’s website career landing page and check to see how many physician jobs are listed. Then go...
by Matthew Rehrl MD | Healthcare Ethics, Healthcare Revenue
There is an irreversible trend for large healthcare companies to refer to patients as healthcare “consumers”. There nothing wrong with being considered a consumer when getting gas, or shopping for an iPhone, or purchasing a book on Amazon. These are impersonal...
by Matthew Rehrl MD | Healthcare Revenue
Healthcare executives and physicians should start preparing now for the impending physician shortage over the next decade. The estimate varies, ranging from a physician deficit of 47,000 to 122,000 by 2032. Roughly, this could translate into a 1000-2000...
by Matthew Rehrl MD | Digital Platforms, Healthcare Revenue
I once read Netflix runs 400 A/B tests on their website at any given time. What this suggests is that each day they are evaluating multiple ways to incrementally improve their website. Why? Because they see their website as a core part of their business. It isn’t seen...
