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How Lifesavers Can Save Lives: A Physician’s Social Media Suggestion

by Matthew Rehrl MD | Social Media, Social Media Ethics

After being inspired after watching an interview with Andrew Clarke, CMO of Mars,  here’s a creative way Mars  (the parent company of Wrigley, which is the parent company of Lifesavers) could use social media to save children’s  lives AND improve their brand in...

Be a Digital Physician-Citizen?  Be Considerate, Careful and Conscious.

by Matthew Rehrl MD | Social Media Ethics

I personally avoid two subjects on my own digital platform – politics and religion. I do this consciously, not because I don’t have views or opinions, but because my views and opinions are so strong that if I engage online then I will draw significant...

Amazon, Apple et al. Are they moral?

by Matthew Rehrl MD | Healthcare 3.0, Healthcare Revenue, Social Media Ethics

(et al. – from the latin et alia (neuter pleural), st alii (masculine plural), and et alii (feminine pleural) meaning “and others”.) The Big 4+1 are (Amazon, Apple, Facebook, &  Google) + Microsoft.  These are the tech giants which will be dominating the...

Who Is More Valuable: The Physical You or the Digital You?

by Matthew Rehrl MD | Health, Healthcare 3.0, Social Media Ethics

Who’s more valuable: the digital you or the physical you? At first glance the answer to this may seem trivial.  Of course the real you (and the real me) are  far more valuable than the digital you (and the digital me). But before we accept this answer...

The New Field of Data Ethics

by Matthew Rehrl MD | Artificial Intelligence, Healthcare 3.0, Social Media Ethics

Here is a quote taken from the 2016 Royal Society Publishing Philosophical transactions. Series A, Mathematical, physical, and engineering sciences paper What is Data Ethics: “…data ethics can be defined as the branch of ethics that studies and evaluates moral...

Google’s Deep Mind, Artificial Intelligence, and Your “Private” Medical Records

by Matthew Rehrl MD | Artificial Intelligence, Google, Healthcare 3.0, Social Media Ethics

I encourage physicians and healthcare executives to read the 2017 Health and Technology journal article: Google DeepMind and healthcare in an age of algorithms,  the cautionary tale of the behind the scenes (and somewhat questionable)  relationship between part of...
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