A Tweet-Craft Tip for Writers

In my physician days attending medical conferences, whenever I tweeted about the physician speakers I “mentioned” ( by using the @ symbol) both the speaker’s Twitter handle and their organization’s Twitter handle. Example: I just heard a great talk from @DrX...
Branded Hashtags

Branded Hashtags

Do you see that little jet emoji at the end of the #TopGun hashtag in the photograph above? That custom emoji creates what’s called a branded hashtag, and it’s what large corporations will use to draw a little extra attention to that hashtag. I remember the first time...

My One Week Twitter Vacation

Last week I took a complete break from Twitter: Sunday through Sunday. I logged off from both my iMac and my iPhone and not once during the week did I sign back on. I didn’t tweet out my blog posts (which I still published daily). I didn’t check for direct messages,...