Start with Twitter.
There you go. I said it.
LinkedIn. Blogs. Podcasting. YouTube. Facebook. Instagram. SnapChat. Periscope. Vlogging. Livestreams. Forums….
The menu for digital social engagement goes on and on, – it’s reminiscent of a menu at Red Robin, the first screen of Netflix, or browsing Amazon: Too many choices, which causes an initial decision paralysis, followed by a subsequent, often rushed and regrettable decision, especially when you first get started.
I suggest, for physicians especially (who invariably place a premium on time), just start with Twitter first.
Twitter is mobile friendly, and within minutes, you can create an immediately useful – and time saving- tool (particularly if you thoughtfully set up one or two simple lists and on subjects which deeply interest you).
But, more than that, Twitter is a linchpin for all of social media, so when you develop even a little competence with Twitter, you will gain insight into just about every other social media platform.
So, again, if you are a physician, start with Twitter.
There. Decision made.