“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.”
― Sun Tzu, The Art of War
I believe some healthcare executives understand we are at war against CoVid, but they don’t understand the nature of the enemy, the terrain they are fighting on, or the tools they have at their disposal.
We did win the first battle, on the field of biotechnology, with the development of an effective vaccine within one year.
But the location of the second battle has shifted. Now CoVid is an information war, the terrain is digital, and we do not understand either ourselves or our enemy. For example, healthcare institutions, instead of expanding their social media digital footprint are contracting it, allowing the enemy to take the high ground.
And what will be the result of the enemy dominating the information battlefield? New, vaccine resistant CoVid variants will have the opportunity to develop, perhaps resulting in one becoming much worse than the varaints we have now.