Above is a photo that my father took of me one morning, years ago, as we walked around the streets of Paris.

It’s around this time I learned something quite important.

You see, Americans struggle a little bit with Paris.  They know there is something special about it’s culture, but they usually don’t quite get it.

I certainly didn’t.

And you know the reason why?

Because I didn’t speak French.

Here’s a good rule, for life and social media:  To understand a culture, you have to understand its language;  It’s the price  of admission, and there are no shortcuts.

Well, Americans and Physicians are much like Physicians and Twitter.

We suspect something special is there, but we don’t quite get it.

And the reason why? Because to understand the Twitter culture –  to really understand what it can and can’t do – you have to understand it’s language.

There are no shortcuts.

So tweet on, my physician friends, pick up the language of Twitter, and learn about something special.

(Addendum: In the case of Paris, I did eventually learn some passable French, and years later, I proposed to my wife there!).